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Master of Science in
Integrated Communication (32 hours)

Students in the M.S. in Integrated Communication program are provided a wide array of learning opportunities and experiences within a curriculum that focuses on both digital and traditional media.  Emphasis is placed on the use of theoretically grounded, data-based decision-making to solve problems and innovate.  

Upon completion of the M.S. in Integrated Communication, students will be prepared to:

- apply public relations & marketing principles to advance organizational goals
- employ strategies & methods to influence and affect organizational change
- evaluate the value & significance of media practices in various industries
- practice ethical & socially responsible communication
- articulate the role that communication plays in various industries & sectors
- interpret & apply communication research fundamentals
- analyze, synthesize, & interpret communication research
- clearly present relevant information to the public

Students completing the M.S. in Integrated Communication graduate to work in a variety of professional settings including:

- churches & ministries
- colleges & universities
- community & media relations offices
- crisis & risk communication organizations
- government offices & agencies
- issue advocacy organizations
- non-profit organizations
- political campaigns
- advertising & public relations agencies
- research analysis firms
- social media management agencies

Graduate Communication Core Courses (17 hours)

COM 5443 Public Relations (3)
COM 5449 Intercultural Communication (3)
COM 6501 Graduate Writing & Research (3)
COM 6502 Process & Effects of Communication (3)
COM 6520 Communication Ethics & Persuasion (3)
COM 6099 Graduate Portfolio (1)
COM 6599 Convocation Paper (1)

Required Program Courses (15 hours)

COM 5401 Team-Based Communication (3)
COM 5403 Negotiation (3)
COM 5442 Communication Law (3)
COM 5444 Practices in Public Relations (3)
COM 5457 Strategic Crisis Communication (3)